With Greta Gerwig’s Barbie on the horizon, Mattel has released a new line of Barbie dolls based on the film’s characters.
It’s set to be one of the biggest movies of the summer, and now Greta Gerwig’s incredibly pink blockbuster has a line of tie-in dolls, courtesy of Mattel (of course).
With Margot Robbie and Ryan Gosling starring as the film’s main Barbie and Ken, the new line of dolls shows off some of the looks their characters will be wearing.
Among the new dolls are Barbies wearing the pink gingham dress Robbie wears in the movie’s trailer, as well as the hot pink western outfit revealed in movie stills. Gosling’s stripy beach outfit is featured on one of the Kens, as well as a double denim look.

Other actor’s characters also appear in the new range. Issa Rae, who’ll be playing a Barbie who’s President in Gerwig’s film, has also got her own doll. One of the Kens, who wears a white and gold tracksuit, is based on Simu Liu’s character. It’s described on the site as a ‘disco tracksuit’, so maybe we can expect some disco moves from Liu during the film?
There’s also a doll of Gloria, who’ll be played by America Ferrera in the movie.
In addition to the dolls, there are also plenty of accessories, with an additional fashion pack available, and the pink convertible from the trailer.
It looks like Mattel is taking full advantage of the buzz around Gerwig’s film by doing some serious marketing. I can only imagine how weird it must feel for the actors to know there are dolls of themselves on the shelves…
Barbie will be in cinemas on 21st July.
Images: Mattel and Warner Bros.
—
Thank you for visiting! If you’d like to support our attempts to make a non-clickbaity movie website:
Follow Film Stories on Twitter here, and on Facebook here.
Buy our Film Stories and Film Junior print magazines here.
Become a Patron here.
Related Stories
- Short indie film roundup: Old Flame, Suburbia, Ken
A trio of short films available for you to watch online and for free: here’s our round-up and a few more details as well.
Welcome again to the weekly section that highlights indie short films on Youtube. It aims to bring back the human element of curation and help talented creators trump the algorithm. This week [...]
- Reports suggests a Ken spin-off movie is in the works
Ryan Gosling is reportedly being lined up to begin filling out the Barbie Cinematic Universe.
Park this one in unconfirmed, but industry insider Daniel Richtman is claiming that Warner Bros is already exploring the possibility of a Ken doll solo film to spin-off from Greta Gerwig's upcoming Barbie film. If you happened to read our story on [...]
- Randall Park says studios are taking the wrong lessons from film successes
Actor Randall Park has said what we're all thinking, as he points out that Mattel has taken the wrong lessons from Barbie's success.
When Mattel began teasing the beginning of a toy cinematic universe - including a Polly Pocket movie starring Lily Collins - film fans on social media let out a collective sigh. Barbie has surpassed the $1 billion [...]
- Mattel plans Daniel Kaluuya-led Barney film and plenty more
An adult-focused take on the friendly, purple dinosaur Barney? That's just one of the projects Mattel has lined up after this month's Barbie.
Mattel, it seems, has a plan. The toy company has a film production named Mattel Films and it looks like the folks over there have been rather busy. The New Yorker did a profile piece [...]
- Greta Gerwig chats about Barbie’s reception
Barbie is a smash hit, but director Great Gerwig has a few words for the vocal minority who are criticising the movie.
Film fans everywhere are hailing the release of Barbie (along with Oppenheimer) as an important moment in cinema. It's fair to say that these last few years have been a bit tumultuous for the movies, but Greta [...]