SXSW London unveils 2025 dates

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SXSW London will grace the capital in early June next year as the festival unveils dates and the team behind it. 


We recently reported that Austin-based arts festival SXSW (standing for South By Southwest) is coming to London in 2025. The festival, which also launched a Sydney edition recently, is expanding their horizons and London will be hosting the festival next June. 

As reported by Deadline, SXSW London will land in Shoreditch, East London from 2nd to 7th June. The festival is expecting around 20 000 people to visit the festival, which will take place in multiple venues. 

The festival, like its Austin edition, will feature tech, music, screen and general arts and the festival has also started to put a behind-the-scenes team together. 

Anna Bogutskaya has been hired as the Head of Screen while Beth Greenacre is joining as Visual Arts Advisor. Clare Morris will act as Director of Marketing and Communications. 

The Austin edition will run from 7th to the 15th of March 2025, but organisers feel a shorter burst of the arts will work perfectly for London. 

“A shorter date format relative to SXSW in Austin will allow SXSW London to run its conference, music, screen and arts programmes at the same time, ensuring accessibility to multiple programming formats and diverse networking opportunities for attendees from different industries. Bringing SXSW to the streets of Shoreditch will allow us to create a festival like no other, one that unfolds across incredible indoor spaces whilst also showcasing creativity and artistic experiences in unique public spaces, allowing us to capture the energy and excitement of the summer,” Randel Bryan, SXSW London’s Managing Director, commented. 

The 2024 edition of SXSW in Austin included screenings of films like The Fall Guy, Civil War and Immaculate, as well as plenty of independent talent. We should be in for a proper treat next summer. 

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