Several streamers vying for rights to The Never Ending Story

The Never Ending Story
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Rights for the childrenā€™s fantasy book The Never Ending Story have reportedly sparked a frantic bidding war between several bidders.

Rights to The Never Ending Story, which was adapted into a successful childrenā€™s fantasy movie back in the 1980s, are reportedly in the sights of several of the major streaming platforms. The 1979 novel by German author, Micheal Ende was memorably adapted into a classic 1984 fantasy flick which true to its name, spawned several sequels.

Deadline is reporting that there are several multi-million dollar offers on the table for the property, with the thinking being that this could be the next big fantasy title. The franchiseā€™s iconic 80s status wonā€™t hurt either, with Netflix already proving that a combination of 1980s nostalgia and youth-oriented programming can hit a very, very sweet spot in viewing numbers with its Cobra Kai series, itself a spinoff of the 1980s Karate Kid movies, being a prime example.

Of course, this goes without adding that fantasy is a big deal right now with both House Of The Dragon and The Rings of Power renewing interest in the genre that has seen a surge in popularity in recent years. The Never Ending Story 'follows a boy who happens upon a magical book that tells of a young warrior given the task of stopping the Nothing, a dark force, from engulfing the wonderland world of Fantasia.ā€™

Whether the property ends up being a film or a TV show is as yet, unclear but with the rights now seemingly up for grabs following years of legal back and forth, it seems like it only be a matter of time before a victor is announced and we hear further plans. Weā€™ll let you know when that happens. And if the resultant series traumatises small children in the same manner of the original film.

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